iPhone Program: m-Venue turns iPhone into “remote control”

Posted by dennis on August 7th, 2007 at 08:23am Comments

m-Venue by Akoo International allows iPhone owners to use their mobile phones as wireless “remote controls” to activate in-store entertainment and marketing, on demand, at participating locations where they shop, eat, socialize, and play.

m-Venue’s library features more than two million pieces of content directly licensed from major content providers, such as Universal Music Group, the world’s leading music company. Users can also discover, ID, and “tag” music for subsequent purchase on leading online music services, such as iTunes(R); earn, bank, and redeem loyalty & rewards points from the convenience of their handset; and interact with digital signage networks and mobile marketing.

Simultaneously, every m-Venue interaction unobtrusively captures valuable consumer usage and behavioral data. This allows retailers to deliver highly-targeted marketing messages, mobile coupons, or loyalty & rewards incentives immediately back to consumer mobile devices, not only while customers use the network at the point-of-sale, but after they leave participating locations, as well.

Because consumers can interact via mobile Internet, text messaging, or Wi-Fi enabled devices, m-Venue becomes the first and only in-store marketing and entertainment network fully interactive with more than 230 million wireless subscribers across every major carrier, including AT&T, Verizon Wireless, Sprint/Nextel, and T-Mobile.

Visit www.akoo.com for more on m-Venue that turns your iPhone into a remote control.

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